Please note that Data Marketing Analytics has been postponed until later this year. Please check this space for more details and updates. We look forward to having you with us.
DMA returns to Singapore for the second year running. 2017 will bring together brand marketers, technology suppliers and agencies to discuss how the latest developments in data and analytics can increase loyalty, engagement and retention.
160 industry pioneers will converge on June 8 to listen to hot topics such as machine learning and adaptive analytics, chat bots, authenticity of ad spend, personalisation and automation. Other discussions will focus on the friction between traditional marketers and data teams, and upgrading legacy systems and mindsets.
Campaign Asia Pacific’s goal is to establish DMA as a lynchpin of the data analytics industry through continued partnerships with leading brands, agencies, and technologists.
|08:00||Registration and coffee|
|09:00||Campaign Asia-Pacific's opening remarks|
|09:10||Chatbots; interact, personalise, engage|
|09:40||Machine learning and adaptive analytics|
|10:25||Networking coffee break|
|10:55||Identifying the identifier; creating a single ecosystem|
|11:40||Blurred lines; where data teams meet marketers|
|12:25||Networking Lunch Break|
|13:30||Legacy systems and legacy mindsets|
|14:15||Authenticity and ad spend|
|15:00||Personalisation case study|
|15:30||Networking coffee break|
|16:00||Marketing automation - presentation|
|16.45||Industry 4.0 presentation|
|17:15||Campaign Asia-Pacific’s closing remarks|
Super Early Bird (ends 21 April 2017)
Early Bird (ends 19 May 2017)
Super Early Bird (ends 21 April 2016)
Early Bird (ends 19 May 2016)
10% discount based on prevailing rate for 3-5 delegates
15% discount based on prevailing rate for 6 or more delegates
The Data Marketing Analytics Conference 2016 turned out to be a thought leadership event for the data industry, and was very well organised. Itwas also extremely timely for Near, since we had just launched our core audience product Allspark, and could showcase it to the right delegates across industries.
Thank you for the invitation to DMA. It was an excellent conference with engaging discussions. Congratulations on the success and hope to join you on more successful conferences.
Campaign did a great job of bringing together the leaders and great speakers to discuss the most relevant topics shaping Digital Media in Asia. The sessions were succinct yet informative. Campaign curateda wide range of relevant topics and speakers to help shape the AP discussion on digital marketing.
The panel discussions were extremely informative with real-life experiences shared that were very valuable. Great conference to network, learn, share and get inspired
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